Conduct a Market Research: Multi Brand Comestic/Perfume Store
– The Store has to be located in Miami, Florida.
– The Store has to sell different cosmetic brands: REVLON, COVERGIRL, LOREAL, MAYBELLINE, NEUTROGENA, STEE LAUDER, CLINIQUE, MAX FACTOR, CHANNEL ETC.
– The Store must sell all major perfume brands: Gucci, Carolina Herrera, Channel, Hugo Boss, Calvin Klein, Oscar de La Renta, Dior, Versace, Ralph Lauren, Tommy, Lancome, Yves Saint Laurent, Givenchy, etc.
– The target market must be latin women
The study should include and be designed to address several questions:
Refer to the company as “The Store”p(12)
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