Personal statement

EDUCATION

Boston University Questrom School of Business; Boston, MA                                                  Sept 2015

Bachelor of Science in Business Administration

Concentration in General Management

 

Academic Team Project

Industry Analysis Project

  • Researched management structure and financial performance of JCPenney; forecasted five-year performance based on economic environment assessment and Porter’s 5-Force model
  • Created industry analysis report with team of six; identified major driving factors of the department stores industry in relation to benchmarked ratios and industry averages
  • Led team of six in presentation series to class of 30 students detailing driving forces in the department stores industry; effectively communicated research and derived future performance plan based on applied knowledge of the industry

 

Cross Functional Core Project

  • Developed an integrated business plan for the new product launch based on four functional aspects- marketing, operations, information systems, and finance.
  • Designed a new and revolutionary product, the Breezy Brush Dryer, with team of ten. The product is created to meet customer needs of storing paintbrushes and speeding up the process of drying paintbrush bristles.
  • Developed operations processes to support the product; Developed a reliable and scalable information system to communicate and evaluate the performance; Assessed customers and markets; Evaluated the risks involved in implementing and financing the project.

 

EXPERIENCE

Shanghai Medical Instrument Trade Association; Shanghai, China                                   Summer 2013

Assistant Editor

  • Gathered market information of medical instrument for SMITA’s monthly Journal
  • Edited briefing of SMITA’s monthly journal
  • Planned member activities weekly

 

Beijing Fujian Wood and Furniture Industry Chamber of Commerce; Beijing, China   Summer 2012

Project Assistant

  • Collaborated to plan the activities and meetings
  • Participated in two projects, one is Afforestation Beijing and the other one is Long Term Study Assistance Scheme

 

Jiaheng Medical Technology Co., Ltd; Zhejiang, China                                                 Sept – Dec 2015

Marketing Assistant

  • Assist with advertising and marketing promotional activities including social media, mail, e-mail, web, telemarketing, and print.
  • Draft client communications, content for website, and social media.
  • Provide competitive research and analysis support.

 

SKILLS

  • Computer: Proficient in Microsoft Word, Excel, PowerPoint, Prezi
  • Language: Mandarin (Fluent), English (Fluent)
  • Business: Team Projects, Management, Interpersonal Communication

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