The iPremier Co. (A): Denial of Service Attack

iPremier was a successful, high-end, web-based retailer that was shut down by a distributed denial of service attack (DDoS) for 75 minutes. Like many companies, iPremier was not well prepared for this attack. In this Assignment, you will discuss and analyze the actions that iPremier took.

To Prepare:
•Read the assigned case study “The iPremier Co. (A): Denial of Service Attack.”

Austin, R. D., Leibrock, L., & Murray, A. (2007). The iPremier Co. (A): Denial of service attack. Cambridge, MA: Harvard Business School. Retrieved from

Submit a 3 page paper addresses the following questions:
•How well did the iPremier Company perform during the 75-minute attack? If you were Bob Turley, what might you have done differently during the attack?
•In what ways were the company’s operating procedures deficient in responding to this attack? In what ways were they adequate? What additional procedures might have been in place to better handle the attack?
•Now that the attack has ended, what can the iPremier Company do to prepare for another such attack?
•In the aftermath of the attack, what actions would you recommend?


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